Here is a visual on colors and how businesses are using them to create emotions in their users.
Color Symbolism Chart by Culture
If you use color on your website, then you should be aware of how your audience views those colors. This is especially important if you are designing a site that is intended for an audience of a different culture than your own (or a global audience). The cultural basis for color symbolism can be very powerful, and if you don’t understand what you’re saying with your colors, you can make big mistakes.